• what is BOXthetic?

    a cross-cultural kaleidoscope of the packages our stuff comes in. you know, the materials that that hold, encase, wrap, display, secure the goodies we mean to possess and consume. we actually like those things. enough to start a blog about it. enjoy!

  • about Sachima

    Sachima has always liked gift boxes and wrapping paper, sometimes more than the actual gift. A mild pack rat, she's one of "those people" who likes to save pretty shopping bags. She hopes that the world of packaging will be just as interesting to you too.

band of brothers =/= box of druthers?

Posted on June 9, 2008 by sachima

my brother has been complaining recently about his beloved DVD box set of Band of Brothers, HBO’s phenomenonally awesome series about Easy Company.
DVD packaging is something i can go on about (partial disclosure: i work in the home video department of an entertainment company that is NOT HBO), so even though i am not responsible for designing the [...]

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an inconvenient truth

Posted on June 9, 2008 by sachima

sometimes fancy goods are not very practical at all. i am not a fashion maven so i will often interpret what is considered high art as high pretentiousness.
for example, a pair of sunglasses i was gifted. i love these sunglasses. the case is a whole other matter:

not because it is red and looks like fat [...]

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